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5.0SERVICE
4.5Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.
569 ratings and 286 comments received in the last 90 days.
04 January 2025
Great experience overall, George handled my multiple queries very well and the car was delivered on time, what more could you want
04 January 2025
Process ran smoothly.
28 December 2024
Nick Dempsey could not have done more or been more helpful.
20 December 2024
Very simple & efficient.
19 December 2024
Very good from start to finish. Efficient and friendly
18 December 2024
Met all expectations from BMW
18 December 2024
I know what I am buying so it's an easy choice. After test drive car sell itself to me and deal given to me by the dealership was great!
14 December 2024
The response to some of my emails leading up to the collection date could have been quicker but overall it didn't impact on my experience
06 December 2024
Enjoyable and informative buying process
04 December 2024
The staff were excellent, -customer service at its best. Simon Hockin was exemplary and could not do enough to ensure everything went as smoothly as possible. A last minute problem was sorted quickly and the car was delivered on the original timeline
02 December 2024
Very helpful answering all my questions
30 November 2024
The whole team made us feek welcome whenever we entered the dealership. We were offered refreshments and were regularly asked if we were ok and whether there was anything we needed.
30 November 2024
The salesperson I worked with is Nick Dempsey. I've now bought 4 BMWs through Nick and really like his approach. He is proactive with his approach and always takes the time to listen to what I'm looking for. I feel I get good advice from him
29 November 2024
Once I had Matt as my sales executive I was very satisfied
22 November 2024
Long delivery time from order to taking possession but worth the wait. Kept informed all the way through
21 November 2024
Excellent service from all at the Farnborough Dealership.
18 November 2024
Very nice car. Sold and delivered impeccably. Everything worked out and they said, and they explained.
12 November 2024
It was easy to arrange appointments to test drive and was great to be able to take a car for a day to give it a proper drive. Alex Nelson at Farborough BMW made the whole experience very seamless and nothing was too much trouble.
10 November 2024
Danielle, on the front desk was super friendly, connected us with Chris as soon as he was available and made sure we were comfortable with refreshments whilst we waited. Collection of the car was very smooth and it was presented beautifully.
04 November 2024
Again, Alex ensured the car was ready for me and gave me a time to suit me to do the handover, i didnt feel rushed at all and he explained lots of the functions of the car which i didnt know.
04 November 2024
Sales team went the extra mile to help tailor the finance package to my budget. Always kept me informed on the delivery and very clear with respect to the sales process
25 October 2024
Alex Nelson (Sales Executive) has been superb from the first time I visited the dealership to handover. Nothing has been too much trouble and he has looked after me throughout the process. I couldn't ask for a better sales executive to deal with!
25 October 2024
Smooth transaction and a car at a great price.
24 October 2024
Completely satisfied, the per who helped from the beginning until the end .
21 October 2024
Nick my sales associate was very professional, friendly and helpful
19 October 2024
The experience was smooth and simple throughout the process
19 October 2024
Alex was brilliant- made the whole process straightforward and put us at ease
17 October 2024
Lovely showroom and an excellent handover.
08 January 2025
Well managed
08 January 2025
The young man that assisted us was great so much better than the last person we had in July. Very happy to help
08 January 2025
Always takes the time to explain the work which was carried out
06 January 2025
My recent visit was to fit a new drivers airbag under the BMW recall scheme. Quick and efficient.
06 January 2025
Satisfied with the work done on my motor
06 January 2025
Very happy. Friendly and knowledgable staff. Answered all our questions and communicated very well with us.
05 January 2025
Work done as expected and on time
04 January 2025
They're always very friendly and helpful, if a little costly.
04 January 2025
Had to wait an extra hour for my wait while MOT and service (car in front of me took longer). however the service manager offer to knock some money off in recognition, which was very fair. So happy with that.
04 January 2025
All very professional and friendly.
03 January 2025
Phoebe was very engaging, kept me informed is very professional and helpful.
30 December 2024
They did exactly what I asked them to do.
29 December 2024
Servicing was done as requested and was called when car ready -all spotlessly clean. The loan car was a nice 5 series estate but filthy inside and out. Windscreen was so grimy couldnt see out of it with low sun in the sky.
29 December 2024
All aspects covered everything explained zero hassle
28 December 2024
Good service
28 December 2024
Kept me informed on my service
26 December 2024
My service adviser Charlie was through in her job and kept me updated every step of the way
26 December 2024
Contacting rather service depth by a call centre miles away is a pain. They have no idea what is going on in the local branch. Also I feel they thought I was imagining my faults with the car. I should not have to lose thd plot to get a resolution.
25 December 2024
I asked for an air conditioning clean, the service you offered at check in and I never received it. Also you text me to say do the check-in now save time on arrival so I did all this then had to repeat it all up upon arrival so what's the point?
24 December 2024
Great service! Friendly staff, great work on car, professional.
24 December 2024
Work completed on time and I was given a nice loan car.
24 December 2024
Friendly service that made me feel that I am a valued customer.
23 December 2024
All went well and ahead of schedule.
23 December 2024
Chris who managed my service kept me informed throughout the service
23 December 2024
Was kept up to date
23 December 2024
Sorted out the car very quickly.
22 December 2024
Overall good, but as you're unable to fulfil a recall due to a parts shortage I can't score higher (no negative towards the dealer at all)
22 December 2024
Everything that was requested was investigated.
22 December 2024
40 min wait to collect my car. When my car was bought around, it had not been given the complimentary wash. When I then got the call from Steve, it was a case that my car had not been cleaned to my satisfaction. It had not been cleaned at all.
21 December 2024
Prompt and efficient
21 December 2024
Chris Ratcliffe was very helpful and looked after us well.
21 December 2024
BMW always check everything and go above and beyond.
20 December 2024
Very satisfied with the appointment and the service.
19 December 2024
My self
19 December 2024
Kept me informed, explained the work completed, reset the app and cleaned the car
18 December 2024
Fantastic service, great communication and a lovely courtesy car.
18 December 2024
Easy to book, good comms
18 December 2024
Issue resolved completely
18 December 2024
Polite and Friendly.
17 December 2024
The service provided was to the standard expected of BMW
17 December 2024
My experience was smooth, communication was clear througout and I received my car back in a better condition as it had been cleaned inside and out.
17 December 2024
They did everything they said they would do, in the one specified and for the price quoted.
16 December 2024
Great service good comms
16 December 2024
Prompt service and professional work ethics
16 December 2024
I have now lost trust in this garage
15 December 2024
As always courteous, helpful and best of friendly
15 December 2024
Brilliant service from start to finish.
14 December 2024
Prompt service and great valet offered
13 December 2024
See above.
13 December 2024
The booking experience was great, the lady on reception was also good, however Chris could use a little bit of training. Drop off was good, but the return not so much. Plus I had to come back and Chris was not good at all, lack of service focus.
13 December 2024
It went very smoothly
12 December 2024
Service completed on time
11 December 2024
The Group 1 Farnborough team were efficient and Jordan provided me with update at each stage.
10 December 2024
Hassle free
10 December 2024
Charlie Hyde is a credit to the company always giving the best service and advice.
10 December 2024
I was satisfied until I realised the service reminder has not been cleared
10 December 2024
Service has been excellent
10 December 2024
Knowledgeable and helpful
09 December 2024
Seamless. Easy check in and was kept informed at all stages of the service process.
09 December 2024
Really good but a few minor comments. It took quite a while to organise the loan car considering I was the first person through the door as the service department opened. Interior door handle covered in oily marks.
09 December 2024
Definitely service with a smile
09 December 2024
They kept me updated
09 December 2024
Good job
09 December 2024
Was kept in formed of progress of the work being undertaken. As a bonus car cleaned as well.
08 December 2024
All the interactions I have from reception / check-in through pick up are very efficient, friendly and professional.
08 December 2024
Great communication throughout. Service agent Jordan kept me informed. Peter, the Service Technician, provided a useful video showing me the status of my car. Excellent
07 December 2024
Good service
07 December 2024
Overall good, I dropped a star because you quoted me for a new tyre but didn't have it in stock and couldn't fit it for two weeks. As a main dealer this was a little disappointing and due to the severity of the damage I couldn't wait that long.
06 December 2024
Good communication
06 December 2024
Spot on with the work that needed to be done, timing of it and keeping me informed throughout
06 December 2024
Did what was required and gave information on what had been done plus a general outline of the state of the complete car.
05 December 2024
Top marks
05 December 2024
Very helpful and friendly
05 December 2024
On this recent occasion I would say 4 starts as I had verbally approved the repairs referred to me. However, I was subject to an "internal process" which meant that ordering the parts was delayed and therefore the return of my car was delayed
05 December 2024
Excellent customer service
04 December 2024
In time, friendly staff and helpfu.
04 December 2024
Work was completed. Car was cleaned and a review on tyres & brakes was sent.
04 December 2024
Everything went smoothly from quoting and booking, through work done on the car, to rectifying a problem which cropped up subsequently. No complaints.
04 December 2024
Louis provided an exemplary level of customer service and professionalism
04 December 2024
In this case it was a recall. Customer services (Charlie) is a pleasure to deal with and always communicates well.
03 December 2024
They shut the bonnet correctly!
03 December 2024
Jordan was my link person and he arranged for Hire car and kept me in the loop and responded quickly to any queries A * Service
03 December 2024
Promised service done in the committed time - with regular updates on progress.
03 December 2024
Jordan was extremely polite and helpful. However, he seemed to be let down by the actual mechanics doing their work in time.
03 December 2024
I was looked after very well.
03 December 2024
Dropped the car off for day appointment to sort a recall, was told that technician would call mid morning to advise how long it would take this didn't happen. I had to phone after lunch to see what was happening.
02 December 2024
Took half an hour after arriving to collect my car at 5.20pm to give me my car back because it had been left so late in the day and was still being cleaned. Meant that I was late to pick up my son from after school club as a result.
02 December 2024
Excellent customer service and updates throughout the day.
02 December 2024
Always have to ask for lift home as it's not offered and we've only got one car so it's a hassle requiring half hour walk from station.
02 December 2024
The drop off process was very quick and easy. I was welcomed nicely by 2 different employees. I was also kept well informed on the progress of the car.
02 December 2024
Able to fit me in for the recheck quickly. Good clean environment and I was able to work in the space comfortably, minimising disruption
02 December 2024
You are always welcomed by friendly staff and the reception is always clean and welcoming
02 December 2024
Friendly and efficient
01 December 2024
Dealt with Ash Vale service not Farnborough, service was ok
01 December 2024
Excellent Phoebe oversaw the service in an excellent manner
29 November 2024
Achieved everything I expected
28 November 2024
My experience is always second to none
28 November 2024
Satisfied
28 November 2024
Booking was for 8am and I was told come in 15 mins before, however they open at 8am and shouldn't have come in 15 mins before. Only thing keeping me from doing the 5 stars
28 November 2024
excellent service
27 November 2024
I phoned to agree timings as initial email didn't align with the request and confirmation I was given. Agreed specific times on the phone. When I arrived, this hadn't been actioned.
27 November 2024
It was as expected
27 November 2024
My foc valet wasn't done very well, looked like token gesture rush job
27 November 2024
Because I now have to take the car back so that the service can be registered on it.
27 November 2024
I was booked in for a mot and through my mistake went to your sales showroom and was served by your sales receptionist her name was Cass. She is a credit to your business if i still had my buisness i would be stealing her from you.
26 November 2024
They did a good job and cleaned my car.
26 November 2024
Had an airbag recall job done in a few hours
26 November 2024
I was told in advance that I could supply my own engine oil but this was not the case as it would invalidate the warranty. The service manager apologised for the incorrect information and gave me a discount on the BMW supplied which I was happy with.
26 November 2024
Service carried out in the amount of time stated. Car returned clean and tidy.
25 November 2024
Efficient courteous service with full explanation by Jordan Hobbs plus technician's video. Courtesy car included.
25 November 2024
Kept informed that car needed to stay in for another day and 2 new tyres ordered and fitted so it passed MOT. Lovely and clean which is always a bonus
25 November 2024
I did receive too much communication to make sure I was satisfied. One caller asked me why the car was in for service (shouldn't they know that?). And don't need multiple checks to make sure I will score them a 10
25 November 2024
The MOT comments were about uneven wear on tyres (needed replacing) but were not accompanied by remedial measures that may be required to prevent further similar wear to the new tyres.
24 November 2024
Everything was sorted
24 November 2024
Service was done to full satisfaction
24 November 2024
I've had great experience both with the sales team and the service centre. I will be coming back for my next car.
23 November 2024
Convenient, as I able to work whilst waiting.
23 November 2024
Very satisfied
21 November 2024
as above 10 out of 10
21 November 2024
Very poor service and attention to detail
21 November 2024
Completely satisfied, keep updated throughout the process. No surprises and vehicle ready for collection when arranged.
20 November 2024
Efficient and even washed my car.
20 November 2024
Nothing to fault!
20 November 2024
Great service experience - Lewis kept me informed throughout process
20 November 2024
Could not ask for more in terms of communication and customer care from Charlie Hyde
20 November 2024
Yes, very good level of customer interaction. I was slightly surprised that the part (an RPA sensor) had to be ordered as I'd assumed it would be a stock item but it was delivered quickly and fitted at reasonable cost.
20 November 2024
As I've experienced over many years, the staff at Group 1 Farnborough were welcoming, attentive and efficient. As I was waiting "on site" for the work to be completed, I also appreciated the updates as to progress into and through the workshop
20 November 2024
friendly staff, great service
20 November 2024
Great service
20 November 2024
Some silly errors
19 November 2024
Very friendly and helpful
19 November 2024
Always first class service and friendly reception. The whole team seems to care about the end user experience and I appreciate that
19 November 2024
Very pleasant experience, knowledgeable staff, clean and comfortable
19 November 2024
Staff were excellent.
19 November 2024
Pleased that work has been carried out. BMW informed us by letter December 2023 with a follow up letter in April 2024, and then in October on the dashboard.
19 November 2024
The service provided by the dealer was very good.
19 November 2024
It met all my expectations
19 November 2024
Very helpful staff. Attentive and informative
18 November 2024
Communication was great from the Service advisor
18 November 2024
Work carried out on time, car very well cleaned.
18 November 2024
Good customer service
18 November 2024
They resolved my problem.
18 November 2024
I recently had my car serviced at Group 1 Farnborough and am pleased to report a highly satisfactory experience. The staff was professional and thorough, ensuring all aspects of the service were covered. My car is running perfectly now, and I appreci
18 November 2024
Excellent and efficient service
18 November 2024
Personal service and care
18 November 2024
Good service.
18 November 2024
Everything was fine
17 November 2024
No more than I would expect from BMW
16 November 2024
Friendly and quick
16 November 2024
Told that didn't oil after I said the warning light said I needed a litre. Next day the light came on I went to my local garage who confirmed I did need the oil
16 November 2024
Phoebe was great
15 November 2024
Full price but well managed professional service. Car running well.
14 November 2024
Again, top service was provided
14 November 2024
Got a health check on the vehicle and was extremely satisfied with the outcome as I got my suspension arm bushes repaired without any hassle.
14 November 2024
Good communication from the staff
14 November 2024
Everyone were polite and efficient.
13 November 2024
Quality Service
13 November 2024
Jordan was very helpful though I think you're missing a trick not offering a "like for like" courtesy car, would be a good way of ensuring my next car remains BMW. Other than this, excellent.
13 November 2024
As always great service
12 November 2024
Phoebe was brilliant.
12 November 2024
I tried to call back to get some services added in but was difficult to catch the right colleague at the right time so some issues would need to be booked in again to review.
12 November 2024
Every thing was dealt with.
11 November 2024
.
11 November 2024
Friendly greeting on arrival. Somewhere pleasant to sit and wait with sockets for laptop. Kept updated with progress of service.
11 November 2024
All very pleasant, if a little scripted.
11 November 2024
Friendly and helpful staff, video showing car situation, and everything handled professionally and smoothly.
11 November 2024
It was a small job. All fine. In your videos please stop telling me you'd recommend replacing tyres when there's 3mm of tread left.
11 November 2024
Easy to book and work done in time. Great communication from the team.
11 November 2024
Did all that was asked
11 November 2024
It wasn't a service just MOT and recall. but still very happy with the service
11 November 2024
Vehicle service/inspection & MOT carried out to my satisfaction. In the time scale advised.
10 November 2024
Took less time than estimated.
10 November 2024
Receptionist was destracted during our conversation by her colleague who didnt know how to work coffee machine. Given correct information as to where I needed to take car. Unable to offer me car for day. Had to wait 3 weeks for work to be done.
09 November 2024
Too many people contacted me about this service/recall for the same reason and never knew about the others
09 November 2024
Service was friendly and courteous. Service Advisor, Aftersales Manager and Parts Manager spent considerable time (over a period of 3 days) to locate the winter tyres which were held in storage at BMW. As a result, I chose to leave my vehicle there.
08 November 2024
Met my expectations
07 November 2024
Everything was up to expectations of a luxury brand like BMW.
07 November 2024
Gave me a courtesy car and did recall at no cost to me in 1 day, whats not too like
07 November 2024
Good pre appointment reminder and post service contact
07 November 2024
Excellent staff and the time to conduct the service and MOT was much quicker than I've received at other BMW garages. However, the different locations between sales and service proved difficult and I wasn't aware of this at the time of booking.
07 November 2024
Good comms from booking to collection.
06 November 2024
no problems everything went smoothly
06 November 2024
Good friendly service.
06 November 2024
Car was ready when promised
06 November 2024
Seamless...
05 November 2024
Timely work, good service, and great results
05 November 2024
Had a very disappointing experience where i booked an appointment for a recall. I requested brake pad replacement in the same appointment and i was told that i will be done but at on collection I was told its not done so reschedule. Apt was 9.15am.
05 November 2024
Very happy, car needs abit of work done but it's going to be in good hands.
05 November 2024
Had no issues with the process.
05 November 2024
Very professional
05 November 2024
Jordan was really helpful- he restored my faith in the service centre after a few previous issues
04 November 2024
No work carried out to resolve problems.
04 November 2024
I dropped my car at the garage in the early hours of the morning and I was informed that my car was ready to pick up at reasonable time
03 November 2024
No hassle easy
03 November 2024
Very friendly service. Nice and easy, no hassle and no wait time.
03 November 2024
Professional, courteous and helpful. High quality product and service.
02 November 2024
I believe they triaged me to not so important because I told them I had use of another car I own.
02 November 2024
Very quick and organised
01 November 2024
Friendly staff
01 November 2024
On arrival I was not able to self check in and it appeared there was no record of my booking despite receiving a reminder text. The receptionist was a little disinterested and I was kept waiting with no info. The chap who took over was great though
01 November 2024
Perfection from start to finish
01 November 2024
Couldn't have gone better and the car was in great condition.
31 October 2024
From arrival to collection all staff were very helpful
31 October 2024
Easy to deal with.
31 October 2024
Great service - good employees.
31 October 2024
I trust i will be looked after
30 October 2024
Professional, efficient, friendly.
30 October 2024
Car performance came back better than it went in, thanks.
30 October 2024
Painless, staff were ready when I took the car in and delivered it back to me at time they said.
29 October 2024
Great customer service and overall appreciated the follow up to see how the car is and how i found the experience
29 October 2024
Because you got the job done with no hassle whilst offering great customer service - so much better than Vines who I used last time!
29 October 2024
I was welcomed at the door by a staff member but unfortunately cannot remember her name. She assisted me through the check in process and booked me in ensure I had all details of the service and who my main point of contact would be. Great service!
29 October 2024
Great service
29 October 2024
Fitted me in for the retest straight away with only a 20 minute wait, just time for a free coffee
28 October 2024
Everthing was handled effeciently. Staff were very polite and helpful. Work on the car was completed in time for me to drive it away the same day.
28 October 2024
Service was done efficiently & within allocated time.
28 October 2024
As above and the job seems to be properly done
28 October 2024
All booked tasks were completed to my satisfaction
28 October 2024
Everything went smoothly
28 October 2024
Everything was completed
28 October 2024
Good customer experience.
28 October 2024
My recent experience merits a four star rating. However some of my past experiences are no more than two stars.
28 October 2024
Helpful, good communication through the process. Car review video was good highlighting the tyre, brake and shocks levels was very useful.
27 October 2024
Completely satisfied with service work on car. Let down by customer service communication with vehicle collection call. Didn't realise I had service plan
27 October 2024
On this occasion the ball was dropped. I'd specifically ticked not to clean the car on the online check in. The reason being a deep scratch had been fixed 3 days prior and the car wasn't to be washed for 7 days. Clearly shows preferences aren't read!
25 October 2024
The waiting area was cold and the front door was left open for a long time. Otherwise good.
23 October 2024
Very efficient
23 October 2024
They took time to listen and understand the nuance issue I was having with the car
22 October 2024
Everything completed as promised and a £100 discount offered.
22 October 2024
Christopher Gostelow was really friendly and helpful. He was very knowledgeable he made the whole experience really easy
22 October 2024
Problems sorted quickly
22 October 2024
Great customer service, excellent communication.
22 October 2024
Personable staff and good communication.
21 October 2024
Good communication, managed my expectations well. Fast service
21 October 2024
Friendly staff. And being updated through the day
21 October 2024
Good feedback
21 October 2024
Great service and helpful team
21 October 2024
Brilliant service.
21 October 2024
The service team were excellent
21 October 2024
A good customer experience, glad I got a call so you were proactive in getting me booked in. Service was excellent on the day, very helpful was the chap on the door helping me whizz through the tablet to book myself in, I'd have taken twice as long!
21 October 2024
1st class. Friendly, helpful and professional.
21 October 2024
The service agent Phoebe was polite and very helpful
20 October 2024
You did what I asked, the staff were polite and helpful and kept me informed about the progress of the work.
20 October 2024
Fast and efficient
20 October 2024
Well as your first customer in this area since I moved into this Area. I was a little concerned since I have always dealt with Berry BMW where I bought the car. Anyway you operated the same way excellent job.
19 October 2024
Everything was spot on time the work undertaken was done perfectly. My car came back spotless inside and out and the staff could not be more helpful. All in all I'm very grateful to be back using this dealer and I will continue to do so.
19 October 2024
I am more happy on the service
18 October 2024
Excellent service
17 October 2024
Helpful staff. Kept me updated by text. Liked the video showing that the vehicle had been checked. The car was repaired promptly and was cleaned before I picked it up.
17 October 2024
Good service but my app not updated with service details.
17 October 2024
Everyone was awesome and welcoming. Service was quite quick too.
16 October 2024
Very good customer service, kept me informed of progress and work was all done on time
16 October 2024
The car was returned to me in a clean condition
16 October 2024
Satisfied, but did not clean the car as requested
16 October 2024
Service done together with 2 recalls meaning less trips to Garage and less time without car.
15 October 2024
Good all round service and comms. Steve was excellent
15 October 2024
Efficient, courteous - good communication and follow through
05 January 2025
Initial purchase was good.the wait was terrible with little contact. Handove was good.