Our Hindhead BMW Centre is closing on 31 December 2025. Customers can now enquire for sales, service and repair at Farnborough. Click here for more information.
OUR CUSTOMER REVIEWS
SALES
5.0SERVICE
4.5Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.
352 ratings and 260 comments received in the last 90 days.
13 April 2026
6th car delivered by Nick Dempsey, excellent service as normal.
10 April 2026
I was told 40 minutes before collection that my brand new BMW M2 had damage to the front bumper. I was promised a repair to a 'new standard'. The repair was conducted to a very poor standard and the redress process was very drawn out - very poor.
05 April 2026
Answered all my questions
04 April 2026
Excellent all-round service.
02 April 2026
Jack and George were super helpful, spent a lot of time with us and were excellent ambassadors for BMW
01 April 2026
As always, Nick Dempsey was outstanding. Invited me in for the BMW weekend at the end of Feb; arranged the deal and then kept me informed of progress. Great handover last Friday including sorting tracker install etc. excellent service.
27 March 2026
I recently purchased a car from BMW Group 1 Farnborough and had a fantastic experience thanks to George Brown. From start to finish, George was incredibly professional, knowledgeable.
25 March 2026
Nicholas made it an absolute pleasure dealing with Group 1. He made it simple and effortless. He made me feel valued as a customer and that I had made the right choice in car. Thank you!
24 March 2026
Simon H was amazing. Very helpful and knowledgeable. He helped me find the best car for my budget and I walked away with a car with more features than I thought I could get for the money.
24 March 2026
Alex was very efficient and helpful in choosing my car.
17 March 2026
Great service. Alex Nelson was communicative, knowledgeable and approachable
16 March 2026
Sales team really worked hard to deliver despite a couple of challenges. For me it's how you deal with issues
12 March 2026
Matt Gilbert was very pleasant to work with. He was knowledgeable and understanding, while also being professional
11 March 2026
Nick was v helpful throughout the process
10 March 2026
Lovely centre at Farnbourough staff really look after you! David was brilliant and ensured a smooth experience - thank you!
09 March 2026
Knowledgable staff Lovely showroom
08 March 2026
Always made to feel valued. Process was very efficient and was well looked after by Nick Dempsey who has been my main contact for the past two vehicles.
04 March 2026
I have dealt with Richard Thorne for many years and he always provides a great handover with attention to detail and answers any questions.
04 March 2026
I entered the centre with minimal knowledge and Chris was able to help and guide me into the car I purchased with professionalism and expertise.
03 March 2026
Nick Dempsey was a pleasure to deal with at all times and made the process simple with good recommendations.
27 February 2026
Great service by David Seal
27 February 2026
Nick was a great sales executive, he was welcoming, patient, informative and helpful.
24 February 2026
George was super friendly and helpful during our purchase
24 February 2026
Richard, professional, no BS, caring, warm, understanding and extremely easy to deal with. His vast experience is obvious and years of experience.
21 February 2026
Great customer service
13 February 2026
George was brilliant during the whole process,knowledgeable, professional, communicated well and spent a lot of time exploring options across vehicles/finance plans. Thanks for all your support, I would definately recommend
11 February 2026
Simon Hockin made sure to put our needs first and this made a real difference to us. He went above and beyond.
04 February 2026
Constant communication from Alex, regular updates. Clear and concise instructions when talking through how the vehicles systems work
29 January 2026
10/10 experience. Chris Ratcliffe has now helped me purchase two cars and has gone above and beyond every time. He always makes the whole process really straightforward and enjoyable, An excellent experience from start to finish.
16 April 2026
I was kept fully informed by the representative managing my service/repair. He was very polite and professional.
15 April 2026
As always an excellent service, all at BMW are a great team.
15 April 2026
Lack of satisfaction; waited for a part they needed to get. Booked later and was told they didn't need that part after all.
15 April 2026
Good
15 April 2026
The only issue was dropping off and picking up the car. Impossible access and parking facilities made things very difficult.
14 April 2026
Professional and friendly staff. Honest advice and fair prices.
13 April 2026
Everyone was very polite and helpful
13 April 2026
Because I was completely satisfied.
12 April 2026
Check in was so easy from the Start , done online . Quick and simple . No hassle .
12 April 2026
Punctual, polite and well explained.
09 April 2026
Friendly and professional service. Carried out the service as expected and returned the car on time and spotlessly clean. Of particular praise was Josh who worked hard and with a smile to resolve one of my queries.
08 April 2026
Booking was easy, car drop off straight forward. Update texts useful, video nice but unnecessary. Pick simple and everything explained Polite service by all involved
08 April 2026
Miscommunication from when the car was booked in but resolution found and dealt with to my satisfaction by Josh
08 April 2026
Everything worked well expect ringing in to ask for an update. I tried four times..got cut off twice and had to wait for quite a while before I eventually got through to speak to someone. The telephone system needs improving and a far more personal
08 April 2026
no adverse issues encountered
08 April 2026
excellent service. Thank you.
08 April 2026
Absolutely satisfied with the service from BMW. The team was efficient, transparent, and genuinely committed to delivering quality. From start to finish, everything was handled with care and professionalism. Couldn't ask for a better experience.
07 April 2026
Honestly great service from booking to completion thank you everyone was a pleasure to deal with you!
04 April 2026
Extremely satisfied with the centre, thanks to Richard Thorpe. After a poor experience elsewhere, he was professional, honest, and a pleasure to deal with. Clear communication, no pressure, and everything handled smoothly. A real credit to the team
02 April 2026
Easy booking, great customer service.
02 April 2026
Just a great service from start to finish
02 April 2026
Everything went as planned . Staff kept me informed and were polite
02 April 2026
Completely satisfied Chris who was helping me Was excellent very helpful with all my queries. Good asset to the team
01 April 2026
We arranged the date for the service and they explained what was scheduled to be done and provided a a full video of the inspection process
01 April 2026
Efficient service & communication from staff verbally & electronically
01 April 2026
Very accommodating
31 March 2026
Communication is great as are the members of your team
31 March 2026
Kept informed . Friendly . Quick fix . Helpful . Joshua was excellent
31 March 2026
My vehicle was the fist booked in that day for a recall for an air bag. I arrived to pick my vehicle up at 4.50 and was told it would be ready in 10 mins. I asked if it had been valeted and was told yes. I didn't come out till 18.00
30 March 2026
Polite and courteous as always, however there was a very long wait for the service to be completed.
30 March 2026
Very well looked after and while you wait service was on time
29 March 2026
Not completely satisfied as I expected to be updated on progress on a brake service only, that I waited over 2 hours to complete.
29 March 2026
The mot went well and the car returned to me nice and clean.
29 March 2026
Simple to organise appointment. Problem resolved with car. Polite and helpful customer service.
29 March 2026
Good service, pleasant, helpful staff.
28 March 2026
Everything was spot on
28 March 2026
Easy to book service online, checked in prior to arrival. Kept up to date. Prompt and professional service as always.
27 March 2026
I was very happy with the service at the BMW branch during my car's MOT. Throughout the testing process, I was kept informed of the progress, and all the staff I spoke to on the day were very helpful and courteous.
26 March 2026
I am very satisfied with the after-sales service I received when I brought my car in for diagnostics and repairs at Group 1 Ash Vale. The staff took great care of me, and I truly appreciate the speed and quality of the work done on my car
26 March 2026
The staff were courteous and efficient. The service was carried out. In good time and I was kept informed of progress.
25 March 2026
I was kept updated throughout the whole process, Josh was very helpful throughout.
25 March 2026
great service and communication from those on site
25 March 2026
All the staff went out of their way to help. Nothing was too much trouble.
24 March 2026
I did have an issue with location of the service centre and being given the wrong information by an employee. This made me late for my appt which nearly got cancelled and would have been a big issue for me. Glad to say the site manager resolved.
24 March 2026
Service was completed on time to a high standard.
24 March 2026
It was excellent because I took it on the Monday. It wasn't due to go in to the following Tuesday for a new type put on it, but it was put on the next day and it was excellent.
23 March 2026
George Brown, who served us was very helpful and knowledgeable. Great customer service
21 March 2026
Joel who managed our booking was v good
21 March 2026
Were able to find the issue and give me a quick solution
20 March 2026
Everything from start to finish ran smoothly, everyone was friendly and helpful.
20 March 2026
The requested repair took three visits the appointment on the 03 March 2026 was not recognised by the garage. The car was booked for a 11.00 MOT but was not ready until 3pm
18 March 2026
Very helpful, great communication and service
18 March 2026
Professional well organised experience during Service procedure.
18 March 2026
Josh at the centre I visited was excellent. He text the night before to confirm I would be honouring the service and also noted that I was coming from a fair distance, ensure my service was dealt with quite early which was great. I will come back !
17 March 2026
Group 1 BMW dealt with my problem in a friendly and professional manner.
17 March 2026
Everything went as planned and within time given
16 March 2026
CRACKING SERVICE FROM REP
16 March 2026
I remain concerned with a repeating issue on my car. However the service centre dealt with it well and fixed it as goodwill
16 March 2026
Good efficient service
16 March 2026
awful experience
16 March 2026
Polite staff & work carried out in a timely manner
16 March 2026
Fast and reliable MOT experience.
16 March 2026
It was all done in time
15 March 2026
Excellent service, the MOT and required work was done while I waited
15 March 2026
It is normal for me to be completely satisfied at BMW Mini Ash Vale.
15 March 2026
Josh was helpful and informative
14 March 2026
Quick efficient service. Kept me up to date and informed throughout.
13 March 2026
Brad did everything very quickly to help me when my car failed its MOT. He communicated really well too.
12 March 2026
Informed at all times
12 March 2026
Timing and professionalism of the staff
12 March 2026
Quick and easy from booking in to checking in and collecting. Car was cleaned which was a bonus
12 March 2026
All staff were helpful and attentive
12 March 2026
All problems fixed.
11 March 2026
Great service
10 March 2026
Took car in and collected it the same day. All work carried out and nice and clean fin looked after us
10 March 2026
Professional. Smart service centre. Friendly staff.
09 March 2026
Prompt and polite. Kept informed of progress.
08 March 2026
Problem was resolved quickly and I was kept updated throughout
08 March 2026
All good, friendly helpful staff and manager very efficient.
08 March 2026
Fin was friendly and kept me updated with progress of my car and any works required. Fin took the time to help me with the courtesy car and was very patient in doing so!
08 March 2026
Quick resolution to the issue.
07 March 2026
Good service
07 March 2026
No problem all straightforward
07 March 2026
Service and MOT were done, car was cleaned, I was kept informed, staff were friendly and attentive.
07 March 2026
The car was scratched during an MOT test but Steve the advisor responded quickly and had the car repaired the next day
07 March 2026
Kept me informed
04 March 2026
Great
03 March 2026
Very good in many ways. Although got the impression that the engineer did not know how to help us check that the software was working properly before we left.
03 March 2026
Completely satisfied
03 March 2026
Problem not resolved and no resolution.
03 March 2026
second time my car has been in for the same issue and still not fixed. Had to re book for a third time. so not impressed with the service to date
03 March 2026
Hi, It was very easy ,a super service.
03 March 2026
After hiccup with first appointment. No courtesy car available. Second appointment went as planned.
03 March 2026
Very informative
02 March 2026
Welcome on arrival and quick check in process. Kept me updated and ready when they said it would be.
02 March 2026
Staff were friendly and helpful, the only issue was the parking was difficult in such a tight space site
02 March 2026
Waited while my vehicle was MOT'd. Made to feel very welcome, great communication.
02 March 2026
I haven't had to take a car in for repairs for 11 years now and my experience with Group 1, and in particular Fin who greeted me upon arrival, was fantastic amd left me me feeling confident that my car was in good hands.
02 March 2026
Excellent service experience
02 March 2026
Good overall service
02 March 2026
Excellent as always.
02 March 2026
Couldn't fault it. I will be moving my wifes BMW tp Group 1
01 March 2026
Very friendly and helpful staff
01 March 2026
I was kept updated as the work was carried out
01 March 2026
The panel in the footwell has not been put back properly and I can do it so I will need to retrun
01 March 2026
Everything was sorted in a timely and professional manner
01 March 2026
Once the car was in, the service was excellent. However, if it were not for Chris Read (who sold me my car), I would have been waiting another month to get my car in. Chris even lent me his vehicle while my car was being looked at. Credit to Chris.
01 March 2026
Great service from the service advisor
28 February 2026
I was told MOT would be £39 but I was charged full price £59. Also I was told it failed the test because of the track rod leaking. But at the end they need to change both. The place was difficult to park, it was full of cars. It was also a long wait.
28 February 2026
They have quotes a real good price compared to other dealers and did good service too.
27 February 2026
Dissatisfied
26 February 2026
Had a Drive Train warning on 1 day old BMW and staff were extremely helpful even though I had no appointment.
26 February 2026
I was pleased with the quality of the service and the service advisor. This said, the centre was very busy and waiting times were long. Car dropped Friday morning for servicing only recovered Monday evening due to a relatively minor fix.
26 February 2026
This time the service was as expected, in particular when compared to the previously terrible experience. Conversation was professional, polite, and no mismatch on the costs, between phone and emails.I believe they tried their best.Complimentary wash
26 February 2026
Great team, great service
26 February 2026
Excellent service
25 February 2026
excellent, swift service
25 February 2026
There is no reason not to.
24 February 2026
Apart from having to battle with the heavy traffic in Farnham/Farnborough everything went smoothly. Courtesy car was nice and staff very helpful
24 February 2026
My advisor Paul Hadlow gave a very clear explanation, and helped me understand what I needed to do to keep my car in good condition.
24 February 2026
comms and service met all expectations
24 February 2026
Kept informed. Car ready when requested
24 February 2026
Slick arrival and departure
24 February 2026
I was looked after by very professional and friendly staff.
24 February 2026
Warm friendly greeting and kept informed throughout my visit.
21 February 2026
They had the courtesy car ready for when I arrived, the service guy was very polite,friendly & professional, the run-in service on my M4 Competition was completed within 2hrs with a complimentary health check video. Great Service!!
21 February 2026
Excellent service.Very friendly and efficient Very pleased Thank you
20 February 2026
Very professional. No issues.
20 February 2026
Good communication
20 February 2026
Absolutely
20 February 2026
Smooth efficient process, helpful service advisor. Work completed on time and to budget.
19 February 2026
Jordan kept us informed of progress and the warranty fix was carried out very efficiently.
19 February 2026
Overcharged on quote and final invoice im currently paying with bumper called several times noone is coming back to me either Jordan the person who was looking after me or Talyor who assured me the manager is calling me back
18 February 2026
Efficient and cost effective
18 February 2026
Efficient and good communication
18 February 2026
The young chap who took the car in and checked me in provided an excellent service and got the car back to me at the time that he had promised.
18 February 2026
MOT test accomplished as required. Inspection video sent by email and car valeted free of charge. Everyone polite, helpful and patient.
18 February 2026
Great service from your team especially by Finley Dent who kept me fully informed and updated throughout.
17 February 2026
They were very helpful and kept in touch with me.
16 February 2026
Quick Diagnosis and Resolution Thanks
16 February 2026
Two areas of concern, once the car was cleaned it sat outside the reception for nearly 25 mutes before somebody came out to let me know it was ready. it was a further 15 minutes before I was able to leave. The person giving me the keys said that th
16 February 2026
The work was taken out in timely and professional manner.
16 February 2026
Good communications, ease of booking and vehicle returned by the agreed time.
16 February 2026
Very polite and welcoming on arrival
15 February 2026
My experience was very good at Group 1 Farnborough
15 February 2026
Efficient , polite and professional
15 February 2026
Slight negative. Engineers reoprt said nail in tyre. Had this checked and there was not one
15 February 2026
Great service. Staff are friendly. Jordan kept me informed of the repairs. Called me when car was ready. Did not expect the car to be cleaned. Also ordered parts and they were ready as promised. Thank you.
15 February 2026
Was looked after well. Had free WiFi to allow me to work whilst waiting for the service to complete.
15 February 2026
Despite having booked 2 MOTs and possible service on 2.12.25, a message on land line at 6.15 pm on 6.2.25 changed two 8am bookings to 9 and 10am (my car plus son's car.) I had to sit and wait for 5 hours. We arrived for 8am.
14 February 2026
The service was fine and the person from BMW perfectly polite. The cost of the service is too much and the location painful for me to get to. I will use a local garage in future.
14 February 2026
Very professional car was looked after and staff were very efficient
14 February 2026
Expensive
14 February 2026
Excellent service
13 February 2026
Always good service but get rid of the self service check-ins, they are totally impersonal , please employ real people.
12 February 2026
All sorted quickly and efficiently
12 February 2026
Polite and efficient service
12 February 2026
Proactive and efficient
12 February 2026
The process was seamless. From first contact through booking, delivery of my car to the workshop and it's subsequent collection, everything was straightforward and stress free.
12 February 2026
Reception staff were so helpful and friendly on arrival. Appreciated the call with an update on my vehicle. Better experience than previous visit. Check out was handled well.
11 February 2026
Quick and easy,and a clean car afterwards,could not ask for more.and looked after by Finley dent who kept me up to date,great service.
11 February 2026
Steve and team were fantastic. Will use again
10 February 2026
Car was serviced, MOT'd and valeted whilst I waited in a pleasant wait area with coffee ! I was on my way home within the estimated time frame in a lovely clean car ! Saving me a couple of hours cleaning when I got home !!
10 February 2026
I had booked (well in advance) a large service "as you wait). This was in order to spend as little time as possible with the service. I let the workshop know that I was in a hurry. Yet it still took 2.5 hours despite indicating 1.5 hours
10 February 2026
Service representative was rude, ignoring my wife's questions and at some point even told me to shut up so he could speak. I was charged for services that couldn't physically be carried. Uneven tyre pressure despite paying for it. Ambiguous invoice.
10 February 2026
Kept informed, great waiting area professional staff.
09 February 2026
Long wait for my contact to bring out bill
09 February 2026
all service carried out very well.
09 February 2026
Good service
09 February 2026
kept me informed. polite professional.
09 February 2026
Helpful, communicative
09 February 2026
Would have been 5 stars but for the long wait when picking up.
08 February 2026
Excellent service from the whole team.
08 February 2026
Bradley was an amazing service advisor. Kept me updated throughout the day.
07 February 2026
I was welcomed to the dealership as soon as i arrived. I was looked after by a friendly member of staff, the MOT was done on time, the car was cleaned and washed, all within an hour. I was given a video of my tyre tread depths.
07 February 2026
Great communication throughout the day. Very happy with the service provided.
06 February 2026
You did what you said you would without fuss. Clear information given by excellent staff. Sorry again that I spilt coffee on your floor.
06 February 2026
Great service from a very kind friendly staff that treated myself and greeted me and kept me updated about everything. I'm very thankful for their service and support on the day.
06 February 2026
The score was let down by fact MOT could not be performed as your emissions machine broken and no date to fix. Why don't have a back-up
05 February 2026
Always a great experience.
05 February 2026
Car went back twice for same problem and wasn't repaired properly and the speaker in the rear of the was damaged
04 February 2026
Happy with the way in which the works were undertaken. But I was a little frustrated with having little or no fuel in the courtesy vehicle, where I noticed I had 24 miles left having just entered the motorway.
04 February 2026
It would have been useful to know when my car was going to be serviced. I was asked to arrive before 10 and I could have arrived way later which would have been useful to me.
03 February 2026
Brad was very thorough in his explanations in things, kept me updated regularly and even helped out with getting myself a courtesy car as a part was on back order.
03 February 2026
I was kept informed and the service was professional
03 February 2026
Completely satisfied
03 February 2026
Lack of communication and not very accommodating regards to extra works required
03 February 2026
Excellent service and communication
03 February 2026
Completely satisfied since every aspect of the service experience was performed and delivered with deep expertise and professionalism.
03 February 2026
Very good customer service.
02 February 2026
The service received at one BMW Ashvale service Centre was fantastic as always. Good one-to-one attention from Chris who answers all of my questions.
02 February 2026
Fast efficient service and Finn was brilliant!
02 February 2026
Well they know what they are doing as usual.
02 February 2026
Fast and polite. Have had my BMW since April 2024 and only ever used this garage for maintenance. 10/10
31 January 2026
Excellent service as always
31 January 2026
Quick and professional
31 January 2026
Professional, great customer service and attention to detail. Great communication
30 January 2026
Everything went smoothly. Chris went above and beyond to get my car re-tested as my car failed on a tyre first time round. Due to having 50% of my servicing price made the work a very reasonable.
29 January 2026
Poor service
29 January 2026
Thorough, gave regular updates
29 January 2026
very satisfied
29 January 2026
Jordan was great, super communicative and efficient
29 January 2026
Very good
28 January 2026
Repair work done as planned and excellent communication from Jordan keeping me informed at all times
28 January 2026
Special thanks to Fin and Louis. Customer advisors such as Finley Dent and Louis Denton are making customers like me remain loyal to the brand.
28 January 2026
Staff were polite and efficient!
28 January 2026
Great service
27 January 2026
Issue dealt with promptly
27 January 2026
Service from all staff was very good especially the kind lady I spoke to on reception. Ensured everything was explained and how long everything would take.
27 January 2026
Car was repaired ahead of the expected date, staff great as always
27 January 2026
excellent all round service
27 January 2026
Excellentent efficient service
27 January 2026
High quality, fast service
26 January 2026
The booking process was easy and communication throughout the job was great.
26 January 2026
Everyone very helpful
26 January 2026
I was very impressed with the helpful and friendly service manager. My car was ready earlier than anticipated and I was delighted not to have to pay.
26 January 2026
Having stated that my tyre pressure message had activated please check my pressures as they were low. Assured this would be done I was disappointed this was not managed and the message still active no check had been made
26 January 2026
from start to finish they went the extra mile and were courteous and efficient.
26 January 2026
Fin was responsive and communicated well
26 January 2026
Booked into Hindhead. After calling to check all good, we were advised Hindhead now closed, we had to book Ash vale. Called the day before to check all OK we but they had the wrong tyres. Wasted journey. No idea why they don't check!
26 January 2026
all good
25 January 2026
Charges were not explained clearly .
25 January 2026
Good prompt service and regular feedback.
25 January 2026
kept well informed and good facilities while I waited
25 January 2026
Lack of staff in reception made experience slow but actual sevice on car was faultless
25 January 2026
I requested that my car service (change of brake fluid) could be completed by 3pm and it was together with the complimentary wash. Finley Dent made sure that it was completed by then.
25 January 2026
Updates on how progress would have been helpful. I had to phone twice to get that information.
24 January 2026
Good service
24 January 2026
Alex Beresford-Ward was excellent from start to finish. We bought 2 cars and he handled everything very smoothly and professionally. We will be back in the future!
24 January 2026
My car is in for a warning light. You replaced the accelerator pedal and system. I got the car back Saturday and drove less than 10 miles and the error returned. You then said it was the battery which has now been replaced.
FIND Group 1 Farnborough BMW
Address
- 105 Farnborough Road, Farnborough, Hampshire, GU14 6TL
Opening Hours
- Mon–Fri:08:30 - 18:00
- Sat:08:30 - 17:00
- Sun:10:00 - 16:00
Phone
- 01252 883415
Farnborough as well as surrounding areas including Aldershot, Fleet, Camberley and Farnham
Address
- Lysons Avenue, Ash Vale, Surrey, GU12 5QF
Opening Hours
- Mon–Fri:08:00 - 18:00
- Sat:08:30 - 13:00
- Sun:Closed
Phone
- 01252 882520
Farnborough as well as surrounding areas including Aldershot, Fleet, Camberley and Farnham
Address
- Lysons Avenue, Ash Vale, Surrey, GU12 5QF
Opening Hours
- Mon–Fri:08:00 - 18:00
- Sat:08:30 - 13:00
- Sun:Closed
Phone
- 01252 882520
Farnborough as well as surrounding areas including Aldershot, Fleet, Camberley and Farnham
15 April 2026
Another great experience! Well-looked after from the moment of arrival to the moment of departure - absolutely outstanding, and a huge 'thank you' to the whole team.